Zero Effect1998

Daryl Zero:
I can't possibly overstate the importance of good research. Everyone goes through life dropping crumbs. If you can recognize the crumbs, you can trace a path all the way back from your death certificate to the dinner and a movie that resulted in you in the first place. But research is an art, not a science, because anyone who knows what they're doing can find the crumbs, the wheres, whats, and whos. The art is in the whys: the ability to read between the crumbs, not to mix metaphors. For every event, there is a cause and effect. For every crime, a motive. And for every motive, a passion. The art of research is the ability to look at the details, and see the passion.