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I know half the money I spend on advertising is wasted. Now, if I only knew which half.
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John Wanamaker

United States businessman whose business grew into one of the first department stores (1838-1922)

All John Wanamaker quotes | John Wanamaker Books

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"John Wanamaker Quotes." Quotes.net. STANDS4 LLC, 2015. Web. 3 Sep. 2015. <http://www.quotes.net/quote/38892>.

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