“It is important that an aim never be defined in terms of activity or methods. It must always relate directly to how life is better for everyone. . . . The aim of the system must be clear to everyone in the system. The aim must include plans for the future. The aim is a value judgment.
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"W. Edwards Deming Quotes." Quotes.net. STANDS4 LLC, 2013. Web. 21 May 2013. <http://www.quotes.net/quote/8535>.

