Quotes from the news wire:
There remains some considerable equity in the Manchester United brand, which has accumulated over decades, hence, there is the potential to extract further value from the brand, especially when targeting certain key target audiences that are familiar with the club's historic success.
Found on CNN 4 years ago
You've got a tried and tested product there that cuts across all ages, classes and genders who will subscribe to watch football, so it's a no-risk deal, in rugby it's different because the sport doesn't have the cross-cultural or cross-demographic appeal that football does. I still don't think rugby has broken out of its heartlands.
If the EU prompts such a change then we will effectively be heading towards a free market for labor in the European Union, as we know, the view is that markets regulate themselves, one consequence being that the rich get richer and the poor get poorer. Another view is that markets are unpredictable, hence the old certainties many in football are used to could disappear.
In the short to medium-term this is a completely unrealistic option, and statements coming out of the likes of England are Germany are simply shots across the bows of FIFA, longer term, it is a possibility... but it's a big call for the dissenting nations as it would create a multitude of political and organizational problems for domestic and continental associations.
The divisive way in which boxing has developed is an object lesson in how not to effectively address the importance of organization, governance and commercial change, football faces intense competition from many other sports around the world and the last thing the sport needs is for a fragmentation of power, agreements and markets.
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