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Time and again this election, Jeb Bush has been outshone by more charismatic candidates. On Monday, there was a slight variation on the story. Once again, Jeb was outdone by a much more talented politician, but this time, it was a backer and not a rival: Jeb’s big brother George W. Bush. It was the former president’s first appearance on the campaign trail this cycle, and it came just a few days before the South Carolina Republican primary, which is shaping up to be a make-or-break moment for Jeb. President Bush, along with his wife Laura and Senator Lindsey Graham, helped pack 3,000 people in for a rally in North Charleston. It’s proof that his popularity endures in South Carolina, but it’s too early to tell whether that popularity will prove transferrable.