As talent and a talent representative, how do you measure and how do you monetize success ? the metrics have to change... Box office is an easy metric. The data comes out. It's really hard with streaming to actually know what's a success or not.

Michael Nathanson

Michael Nathanson is a Canadian playwright and theatre director, who was a shortlisted nominee for the Governor General's Award for English-language drama at the 2009 Governor General's Awards for his play Talk.Nathanson's other plays have included Next, The Seducer’s Diary, One of Ours, No Offense, City of Destiny and an adaptation of Anton Chekhov's Ivanov with the setting transported to Winnipeg.He served as artistic director of the Winnipeg Jewish Theatre from 2006 to 2014.

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