Loren Weisman

Brand Messaging Strategist Loren Weisman is a contributor for FSG Messaging and Optics. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. Loren is also the host of the brand messaging podcast; Wait What Really OK.

"Authenticity in the direction, delivery, authorship and performance of a business or brand can create a greater path of awareness, presence and profit.”"

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