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(During) the soccer World Cup last year where we had about four million people watching the World Cup live onboard the aircraft, and that's the passenger side and what we're shooting for, what we're close to really delivering is the seamless travel process for the passenger, there's no difference between the experience that you have on the ground and the experience you have on the aircraft. And from an airline perspective it's a really interesting opportunity for them as it allows them to build and continue their relationship with the passengers that they have on the ground onboard the aircraft.

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