Joined: May 2020

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MaximBehar   Junior Editor

Maxim Behar is a globally renowned PR expert, CEO, and Chairman of the Board of M3 Communications Group, Inc. He is a Harvard Kennedy School graduate, also graduated Universities in Prague, Seattle, and Yokohama. Behar is a former President of World PR Organisation ICCO (until 2017) and current President of the World Communications Forum Association based in Davos, Switzerland. He is an author of several books on social media and PR, the latest one - The Global PR Revolution was among new books bestsellers on and is also recognized among Top 10 Best Books on PR to Read in 2020 by Behar is a lecturer and associate professor of tens of Universities all over the world. Check out Maxim Behar's books on

Submitted Quotes 68 total

One of the things which has been and is going to be of key importance before, during, and after the pandemic is total transparency. Thanks to total transparency, business, and life itself, is becoming more ethical, better organized, and make more sense.

Maxim Behar  Famous Quote

added 1 year ago

We can’t just say, “This pen is great, and consumers should buy it!” We ought to wrap up this message and create not only a convincing, but an interesting story around it. Here I am, improvising on the spot: A lady dropped her pen in the street, it was raining heavily, and a gentleman picked it up and said, “May I have your number?”

Maxim Behar  Famous Quote

added 2 years ago

PR is not an elitist industry. Rather, it is an industry for the people it is supposed to reach. If it needs to reach a working class demographic, then PR experts would have to speak their language and know how to speak to them in the most effective manner.

Maxim Behar  Famous Quote

added 2 years ago

Political marketing and PR could be described as elitist to some extent, although again, you have to express and verbalize your messages in the language of the people who are nor part of this elite.

Maxim Behar  Famous Quote

added 2 years ago

When it comes to social media, a PR professional needs to be literally all over the place and on top of everything. Public relations was never truly an elitist industry, and today it is less so than ever.

Maxim Behar  Famous Quote

added 2 years ago

... and 63 more »


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