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As a Londoner I can't say I'm familiar with all the labels on their schedule, but if you'd asked the New Yorkers the same question when the London men's shows launched, they'd probably have said the same. And I knew all those London designers. So I can't say how mature these businesses are on average, but I think a big part of these young men's weeks is the fact that it's the individual city doing it for their city, once this fashion week has hopefully worked its magic for these young designers, the international guests won't want to miss it.