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This is going to be a real test of supply and demand for Apple, with the advent of the first 5G phone last year and the launch of an iPhone SE, Apple was very well positioned to capitalize on upgrades. This year, the upgrade cycle may be more muted than last year, and that works in Apple's favor should it experience supply issues.
Body readiness is clever because over-exercising can be a problem and lead to injuries down the road -- and under-exercising leads to being out of shape, this provides proof to the user what their body is ready for or what it needs, taking the guesswork out of how a user is thinking about how their body is doing. It uses the user's own data to come up with a score instead of comparing to some vague and sometimes inaccurate set of information.
Look for a number of health solutions, especially those that claim that they can tell you if you are showing signs of possible infection -- raised body temp, elevated heart rate and respiration -- or if you are socially distanced enough, or look at different disinfection solutions for the home, similar to the ones that claim they can zap unwanted or dangerous microbes on your phone.
This time it's one smartphone cut in half, so there are some price savings to be had, samsung continues to see an opportunity to differentiate itself in an otherwise copycat market and still make some money off of it. It already has the innovation chops and the manufacturing capabilities to do this themselves, and it's practically a category that it can claim as its own until foldables gain greater salience. That's a strong position for Samsung.
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