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With our busy schedules and non-stop appointments, we don't make our skin the priority, we talk so much about self-care and prioritizing ourselves but we don't keep up with the consistency. We need to create a' care culture' where monthly facials with professional estheticians are the norm and that is why subscriptions are essential, our guests come in with skin care goals that take time to achieve and need a combination of customized facials and a daily at-home routine.