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The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.

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Bill Cosby

William Henry Cosby, Jr., Ed.D. (born July 12, 1937) is an American comedian, actor, author, television producer and activist. A veteran stand-up performer, he got his start at various clubs, then landed a vanguard role in the 1960s action show I Spy. He later starred in his own series, The Bill Cosby Show, in 1969. He was one of the major characters on the children's television show The Electric Company for its first two seasons, and created the humorous educational cartoon series Fat Albert and the Cosby Kids, about a group of young friends growing up in the city. Cosby also acted in numerous films

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    самый первый закон в рекламе - избегать конкретных обещаний и развивать восхитительно расплывчато.

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    "Bill Cosby Quotes." Quotes.net. STANDS4 LLC, 2021. Web. 30 Nov. 2021. <https://www.quotes.net/quote/6144>.

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