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A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'. Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.

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Guy Kawasaki

Guy Kawasaki (Born August 30, 1954) is a Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984 and is noted for bringing the concept of evangelism to the high-tech business, focusing on creating passionate user-advocates for the Apple brand

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"Guy Kawasaki Quotes." Quotes.net. STANDS4 LLC, 2019. Web. 13 Nov. 2019. <https://www.quotes.net/quote/6641>.

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