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The symbolic importance of these steps toward more US-based films being released in China is certainly a positive sign moving forward.
2023 is shaping up to be a much stronger year overall for theaters around the world, and having US films more in the mix in China is great for studios, the filmmakers, theater owners and of course the fans.
The doors that were opened to Disney’s ‘Avatar: The Way of Water’ have benefited both the studio and the exhibition community in China, this likely played a part in this welcome shift in playability for Marvel films in the country.
The pandemic spurred on a greater proliferation of re-releases in movie theaters since there were no new movies to come by, theaters are looking for more than just brand-new movies to put on their screens and with some 30 % fewer releases in the mix this year, it's no wonder that this is a welcome trend.
Found on CNN 9 months ago
When it comes to Jordan Peele, it's not so much about the opening weekend as much as it's about building that word of mouth, jordan Peele movies are in it for the long haul.
Found on CNN 10 months ago
For many months there was this idea that family audiences were not going to come back to the theater. We can put that to rest.
This became an event. It was a holiday weekend, the release date was perfect, the marketing was spot on, and everyone knew this was going to be in theaters only.
The stellar performance of' Top Gun : Maverick' marks an important turning point, this is a very important weekend for both the industry and Cruise who has demonstrated his undeniable star power and status as a true movie star in an era where this type of distinction has become increasingly rare.
The success the industry has seen so far this year is great news for theaters that have spent the past two years methodically and patiently creating building blocks of normalcy, all of it was to get to something approaching a normal summer movie marketplace at the multiplex, and we may be finally getting there.
On the release schedule for 2022 is an incredible array of potential hits, but there's still a lot of uncertainty, and studios are once again faced with making the big decisions on not only when, but also how to release their film.
The ebb and flow of the popularity of streaming is mainly determined by the ups and downs of the pandemic, that has created not only a conundrum for studios, but also for consumers who are torn between their desire to see blockbuster films on the big screen at their local multiplex or from the comfort of the couch at home.
Audiences are becoming much more selective in terms of what they're going to seek out for the movie-theater experience.
We will find out if this is a unicorn when' The Batman' opens, to me, that's the next one.
It will be a real test of the film's resilience, and how much reviews actually do matter.
No matter the reviews, no matter the release date,( fans) are going to show up in big numbers, and it is a rare thing indeed to have that.
Clearly, the pandemic caused the rule book to be thrown out the window and forced studios to get creative with their release strategies, and we are seeing, in real-time, the results of these various release models.
If you have a movie that bombs that's trying to make a difference, it's not going to make the difference you want it to make.
It's the perfect intersection of growing consumer confidence and vaccinations in North America, with movies that have already been released creating momentum, i don’t think you could have imagined a better scenario for the industry, with a few speed bumps in there. With ‘Furious 9’ being really the first summer blockbuster in two years.
It’s a delayed start to a summer that’s been a long time coming. To have late June be ostensibly the start of summer is unusual, but better late than never, a big Fourth of July weekend is coming up, with virtually every genre represented, and a week later we have 'Black Widow,' so we’re on the road to recovery.
The Oscars will always be a part of the glitz and glamor of Hollywood, the difference may come in the way that the' bump' they provide is measured ; whether in box office dollars, streaming views, video sales and rentals or social media likes.
Found on CNN 2 years ago
It's all going to be about consumer confidence and making people feel safe to go to the movies, it's a challenge, because everything that makes movie theaters special — the communal experience — are the very things that people and health experts are concerned about.
Any self-respecting film buff will be making immediate plans to hit the multiplex this week.
Found on Reuters 3 years ago
Theres no way to sugarcoat this, this was a pretty awful weekend for the overall marketplace.
But were still struggling to get ahead of last year. Were racing to the finish line here. Weve only got 11 weekends left to go. maleficent: Mistress of Evil.
Its already in territory that nobody thought it would get to. Its achieved a box office that is above the wildest expectations of the studio and analysts, even if the box office stopped right now its an absolute, unqualified success.
This is exactly the kind of movie that every studio dreams of producing, because its going to be profitable, prestigious and a long-term performer, a lot of original type movies that are non-franchise non-sequels, many of them have had a rough go this year. This is a nice counter-balance to that.
Its a massive number, the It franchise has now done over a billion dollars worldwide. That first film was really lightning in a bottle.
Its really important to have a movie to get the momentum going.
Lion King has appealed to everyone, thats a second-weekend gross that would be the envy of most films on their opening weekend.
The idea that remake burnout would be in effect for The Lion King has not proven true, some brands are inoculated from that kind of negative speculation.
In our fan survey, over 40 percentof the audience went to see the movie because of the director, thats incredible. You almost never see that. Sony did a great job of putting that cast and certainly Tarantino at the front of the marketing. That collective star power just paid huge dividends.
' The Lion King' is one of the most beloved and well-known movie brands of all-time and this reboot will offer an opportunity for a whole new generation to embrace these iconic characters and this story in a bold new way, that should be more than enough to make it yet another hit for Disney.
It faces challenges including mixed reviews and fans of the original questioning the need for this newly re-imagined telling, but it's looking like the allure of the film, particularly for kids, will be incredibly strong, any negative reviews that may influence parents will likely be offset by their children who are absolutely going to be a strong influence on their parent's decision to head to the multi-plex.
This movie was exactly the shot in the arm the summer needed, emotionally and spiritually if not financially, the whole notion of franchise fatigue, while true in some cases, is not in all. When movies arent great, thats when people get fatigued.
Steven Spielberg was at the height of Steven Spielberg early career powers and moviegoers could not get enough, the film led the box office for an astonishing 16 weekends -- a record that stands to this day.
It turned cartoons into cinematic art, it would forever change the perception of animation as more than just filler to keep kids occupied and distracted.
Simply put, the summer movie season as we know it today would not exist if not for' Jaws,'.
In the midst of the massive political turmoil of the mid-1960's Vietnam era, audiences found solace in the lives and music of the singing Von Trapp family.
Memorial Day weekend has gone from being the single most important weekend of the summer to a weekend that has diminished in its power and importance to the overall bottom line.
Look at' Avengers : Endgame,' that opened in April,' Black Panther' was last February and' Star Wars' is now usually in December, a slow Memorial weekend is no longer a harbinger of a terrible summer. It's just another long weekend on the calendar.
As unpredictable and fickle as young adults are, so are the performances of films that target that audience.
The marketplace was so dominated by John Wick, its tough when one movie overperforms by this kind of magnitude.
May could be a monster at the box office.
It should never be about just one type of movie, that used to be the thing about summer, it was about drawing in the 18 - to 24-year-olds with superhero movies and action movies. In todays world, summer offers a much more eclectic and diverse mix and thats paying dividends for Hollywood.
' Endgame' has literally sprinted to heights that were once unthinkable, the only thing that could slow its ascent is the onslaught of notable summer blockbusters hitting theaters in coming weeks starting with' Pokémon : Detective Pikachu' next weekend.
This will extend to the small screen as well with Disney + on the horizon, we will likely see a lot of synergy between the big and small screen.
I don't see how anticipation could be any higher, audiences have developed an ongoing relationship with these characters and these stories. It's a must-see movie.
The summer season usually doesnt start until the first weekend of May, but Marvel can bend the calendar to their will, they can say, Were going the last Friday in April, heres your summer.
Putting this movie in this sweet spot right before the opening of Endgame really paid big dividends for Warner Bros. it was a brilliant stroke of scheduling to place a horror movie right there.
Serving that underserved audience can pay off quite well.
For a horror, which generally have the scariest drops in the business, Us is really holding in there, its good news for Jordan Peele.
I dont think this is a mandate against live-action remakes. But sometimes when you dont have the reviews, it can affect it, for Disney, the bar is set so high. This is just a little speed bump on what is already a spectacular year for Disney.
Its really difficult for a director to become a superstar whose name gets people in theater, and Jordan Peele has done just that, hes a superstar director with a brand all his own, and thats with two feature films under his belt. Thats pretty astonishing. That just doesnt happen.
You dont always have to be No. 1 to have a success, and Five Feet Apart Feet Apart proves that.
Were on the right track now. It shows when youre this early in the year, any change can make a significant difference to the bottom line, but its going to take more than one big movie to start us toward another record-breaking year in North America.
It's been really bad, there's been no films this year that have made people want to leave the warm comforts of their home, but maybe' Captain Marvel' can change that.
The academy is clearly honoring blockbuster films this year.
Those who did see it really enjoyed it, people have said : Should they have gone limited ? Should they have gone wide ? I think they needed to get it out there nationwide with midterms six weeks away. But it’s very easy to second-guess how to release a documentary like this. It’s one of the most difficult types of films to release.
It proves that this is a franchise that's still viable and that it can continue if they want to keep making them.
We're starting to chip away at the summer deficit, maybe with' Suicide Squad' opening, we'll see the end to all this volatility.
Perhaps though the secret sauce is the PG rating that enables such films to have mass appeal and offer appropriate content for everyone one from the smaller kids of age 5 and 6 to teenagers, college-age adults, people of middle age and even seniors, what was formerly an uncool rating has now become the hottest rating this year and has powered some of the most successful movies in 2016.
Found on FOX News 6 years ago
That's still a really good result, we needed a box office hero and we got one with this little fish.
It's amazing when you look at the longevity of this brand, the viability of it, and the unfettered enthusiasm pretty much everyone has for Pixar, finding Dory.
Family audiences have been underserved for months, so this movie is perfectly timed to get more bang for the buck.
It’s a traffic jam out there, the marketplace is monumentally overcrowded and there are too many films that don’t have a solid chance to do well.
It was able to catch an awards season wave.
That worked the audience into a frenzy, it's just a perfect storm of Star Wars enthusiasm.
That's what's going to get it into the billion-dollar club, then the two-billion-dollar club, even more important, this sets the stage and the tone for the whole rebooted franchise.
Disney has done a very good job of keeping the ebb and flow of their marketing and information at just the right pace.
This is maybe the most anticipated movie of the last 10 years, star Wars.
Barco Escape proves that a furtherance of the in-theater experience to even greater immersive levels is part of an overall strategy to differentiate the theatrical experience from the in-home experience.
I say this was a success, this was never predestined to open with $80 (million) or $100 million. Marvel continues to evolve and surprised the audience. This was about a perfectly solid result for a brand new property.
Action movies are not just for men anymore, the Avengers.
He’s very much tuned into the indie world and the specialized film vibe, it’s just a way to get out the kind of edgy, interesting and sometimes enlightening content that these films sometimes provide.
Awareness is through the roof, people went out to the theaters and made an event out of it. They're going to be talking about this for a long time. That's a very interesting and unusual phenomenon that's usually reserved for films like 'The Hobbit' or 'Star Wars.'.
It's a system that works and audiences like it.
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