Side by Side2012

[first lines]

Keanu Reeves:
Since the late 1880s, visual artists and storytellers have used moving images to create amazing works. Movies have inspired us, thrilled us, and captured our imaginations. Film has helped us share our experiences and dreams. Photochemical film has been the exclusive format used to capture, project, and store moving images for over 100 years. It is only recently that new technology has emerged that is challenging film's place as the gold standard for quality and workflow. Digital technology is evolving to a point that may very well replace film as the primary means of creating and sharing motion pictures.