Quotes from the news wire:
When I took it to the store purchase managers and all and for obvious reasons it was difficult to understand I am not kidding, I am really talking about a product that offers a solution and it shouts from the rooftop saying it's freedom to stand and pee for women. So initially because they couldn't understand that something like this can work and it's not a joke we were actually shown the door.
On every trip we would see this as a pressing problem that while men could just have their beer or whatever they wanted to have on their way. Females would always be restricted and they would reject eight out of 10 toilets where we'd stop and for obvious reasons. If you look at the condition of public toilets in India, especially on the highways, and this includes the best of restaurants and petrol pumps, you stop anywhere and you don't get a good toilet.